Sunday 22 December 2013

Facebook Pages Vs. Profiles - What's the Difference?

I've noticed a lot of artists lately making the same mistake: they'll say, "come check out my Facebook page and 'like' it!" and I click on the link they give me only to discover that they don't have a Facebook page at all - they have a Facebook profile.
When I tell the artist this, they give me a blank look. "What's the difference?" they usually ask.
Actually, there's a big difference.
A Facebook profile is a personal profile. Profiles can usually only be viewed by people who are your friends; thus they are for personal use, not professional use. Yes, some people will use their profile as a professional page anyway, but I really don't recommend doing this. Only a real person can have a Facebook profile, in their name, and they can only have one of them.
A Facebook page, on the other hand, can be about absolutely anything: a book, a movie, a writer, a musician, a company, or an artist. (That would be you.) A person with a profile can make as many pages as they want about as many things as they want. There is no limit. Pages are public and can be viewed by anyone. Not only that, profiles have a 5,000 friend limit. Pages have no limit whatsoever.
If you are an artist, I don't recommend using a profile. I recommend making a page for your work instead. Why?
First of all, you can't 'like' a profile. You can only send a friend request and see their page if that person accepts your request. However, anyone can 'like' a page - including both personal profiles and professional pages. That's right. Someone else's artist page can like your artist page if they want to, and you can like their artist's page. There are no requests needed - likes are automatically accepted. Then whatever that page posts will show up in your news feed as if they were your friend.
Are you seeing the benefit of this? You are allowing anyone to like your page, even if they are only doing it through their company page or their artist page. You are a lot more likely to trade likes with people. Also, your page will show up on their profile or page as something that they 'like,' which is more visibility for you in the long run.
The benefits of having a page for yourself as an artist far outweighs any benefits of doing it as a profile. So get a Facebook page, and start telling people about it!


Article Source: http://EzineArticles.com/8165397




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