1. The American Writers & Artists ("AWAI") Accelerated Program for Six-Figure Copywriting
This course is also known as the 'Michael Masterson' course. Masterson is a world-famous writer who has famously sold over $1 billion of goods and services with his direct mail.
It's a great all round course, and will set you off strongly into high-level copywriting skills. The great thing about the course is how well it's laid out, designed to teach you over 6 weeks. It's written in a very logical and practical way, without all the hype you often find in such courses.
The swipe file with hundreds of super-successful adverts with notes on each one is worth the course price alone. Definitely worth a try.
2. Alex Mandossian's Web Communication Secrets
When it comes to web-based copy and sales pages, Mandossian is known as the godfather.
Like Masterson, this course is practical above all else. Six weeks seems to be a theme with these guys, and Alex's follow it. If you want to be able to go into any website and restructure it to make it a world-class sales-funnel and converting machine, this is the course for you.
Mandossian includes all his most successful templates for any aspect of a website. From sales pages, to teleseminar copy, to thank you pages, to email marketing. It's all in here, ready to take, copy and repurpose, which Alex in fact encourages.
And you get great compilations of successful headers, email copy and more.
3. Well Fed Writer
This excellent book by Peter Bowerman is focused on the business side of copywriting. And it's a must for any aspiring writer who wants to write for corporate, be it sales or marketing, or internal communications copy.
Corporate one of the highest paying areas for writers, and also surprisingly one of the easiest to break into if you're just starting out.
Too many copywriting courses focus on the writing skills, with some guidance towards starting out. But these directions are rarely as detailed, practical and step-by-step as here.
The massive collection of resources for writers in the book, and also at Bowerman's website, help you get whatever particular guidance you need. And it's the perfect guide to moving into a specific niche or market. Specialization can be the key to high wages!
A combination of Bowerman's book and either one of the other two courses would be ideal.
But if you want to be trained by actual working copywriters, who will tutor you along the way, try the Blackford Centre's School for Copywriting. (If you quote 'The Creative Copywriter' you'll get a 10% discount!)
To get your hands on some really great copywriting - written by SEO-savvy and sales-oriented creative copywriters who know their stuff - come to our site now!
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